(Excerpt –full terms of reference available as
a separate document)
1. These terms of reference set
out the roles, responsibilities and working arrangements for the Auckland City
Centre Advisory Board.
2. The
board is a key advisory body, with no decision-making or autonomous budgetary
authority.
3. The board will assist the
Auckland Council, specifically the Governing Body and the Waitematā Local
Board and Auckland Council Controlled Organisations to oversee and be a key
advisor to the Auckland Council on achieving the vision and strategic outcomes
of the Auckland Plan, the City Centre Masterplan, the expenditure of the city
centre targeted rate and city centre issues.
Membership:
Includes one councillor and one local board member.
The board should include members who can
provide expert advice on many areas including transport, landscape, environment
and youth sectors. The membership includes a position for Mana Whenua.
Representatives from CCOs may be board members without voting rights. The number of the board members should be between 16 and
21 at any time.
The new panel’s term should end one
month prior to the next local government elections in 2019. The membership of
the panel may be rolled over for more than one electoral term of three years.
Purpose of City Centre
Targeted Rate
(Excerpt –full information available in a
separate document)
Background
The City Centre targeted rate is to help
fund the development and revitalisation of the city centre. The rate applies to
business and residential land in the City Centre area.
Activities to be funded
The City Centre redevelopment programme
aims to enhance the city centre as a place to work, live, visit and do
business. It achieves this by providing a high-quality urban environment,
promoting the competitive advantages of the city centre as a business location,
and promoting the city centre as a place for high-quality education, research
and development. The programme intends to reinforce and promote the city centre
as a centre for arts and culture, with a unique identity as the heart and soul
of Auckland. The rate will fund expenditure within the following activities:
Regional planning; Roads and footpaths; Local parks, sports and recreation.
The targeted rate will continue until
2024/2025 to cover capital and operating expenditure generated by the projects
in the City Centre redevelopment programme. From 2016/2017, unspent funds from
the targeted rate have been used to transition the depreciation and
consequential operating costs of capital works to the general rate so that from
2019/2020 these costs will be entirely funded from general rates.
An apology from
Mayor P Goff has been received.
2 Declaration
of Interest
Members are
reminded of the need to be vigilant to stand aside from decision making when a
conflict arises between their role as a member and any private or other
external interest they might have.
3 Confirmation
of Minutes
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That the Auckland City Centre Advisory Board:
a)
confirm the ordinary minutes of its meeting,
held on Monday, 28 September 2020, as a true and
correct record.
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4 Extraordinary
Business
Section 46A(7)
of the Local Government Official Information and Meetings Act 1987 (as amended)
states:
“An item
that is not on the agenda for a meeting may be dealt with at that meeting if-
(a) The local authority by
resolution so decides; and
(b) The presiding member
explains at the meeting, at a time when it is open to the public,-
(i) The
reason why the item is not on the agenda; and
(ii) The reason why the
discussion of the item cannot be delayed until a subsequent meeting.”
Section 46A(7A)
of the Local Government Official Information and Meetings Act 1987 (as amended)
states:
“Where an
item is not on the agenda for a meeting,-
(a) That item may be discussed
at that meeting if-
(i) That item is a minor
matter relating to the general business of the local authority; and
(ii) the presiding member
explains at the beginning of the meeting, at a time when it is open to the
public, that the item will be discussed at the meeting; but
(b) no resolution, decision or
recommendation may be made in respect of that item except to refer that item to
a subsequent meeting of the local authority for further discussion.”
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Auckland City
Centre Advisory Board
02 November
2020
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Responding
to the impacts of COVID-19 - update
File No.: CP2020/15888
Te take mō te
pūrongo
Purpose of the report
1. To
provide an update on the implementation of post COVID-19 support for the city
centre from the city centre targeted rate and to seek endorsement of the final
allocation from the funding made available for post COVID-19 support.
Whakarāpopototanga matua
Executive summary
2. In
July 2020, the Auckland City Centre Advisory Board endorsed a package of
initiatives to support the city centre to respond to the impacts of COVID-19.
3. The
advisory board endorsed a budget allocation of up to $400,000 from the city
centre targeted rate, and $350,000 was allocated to initiatives, leaving
$50,000 remaining available.
4. Initiatives
made possible through the support of the city centre targeted rate are underway
(Attachment A).
5. Karangahape
Road Business Association have submitted a proposal for additional destination
marketing support, from the remaining $50,000 (Attachment B). This proposal
includes:
· $35,000
to promote Karangahape Road as a hospitality destination - ‘Eat
Street’
· $15,000
to promote the precinct on completion of the current Streetscape Enhancement
construction project.
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Ngā tūtohunga
Recommendation/s
That the Auckland City Centre
Advisory Board:
a) endorse
the allocation of $50,000 for destination marketing activities to Karangahape
Road Business Association, from the city centre targeted rate operational
expenditure budget in 2020/2021.
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Horopaki
Context
6. On
29 July 2020, the Auckland City Centre Advisory Board endorsed:
· annual
contributions to Heart of the City and Karangahape Road Business Association
(KBA) for destination marketing (CEN/2020/23),
· a
package to support the city centre to respond to the impacts of COVID-19 up to
a total value of $400,000, from the city centre targeted rate in 2020/2021,
· allocations
to initiatives totalling $350,000 (CEN/2020/24).
7. The
advisory board requested staff to report back to a future meeting on the
proposed allocation for the remaining $50,000.
Tātaritanga me ngā
tohutohu
Analysis and advice
Update on the approved package to
respond to the impacts of COVID-19
8. An
update on implementation of initiatives supported by the package is included as
Attachment A. All initiatives are underway, with several activities due to be
delivered before Christmas 2020.
Funding to Karangahape
Road Business Association (KBA) for destination marketing
9. In
2020/2021, KBA has received the following allocations from the city centre
targeted rate:
· $40,000
as the annual contribution for destination marketing (CEN/2020/23),
· $50,000
for increased destination marketing in response to COVID-19 (CEN/2020/24),
· $6,500
to deliver activities in the Auckland Heritage Festival 2020.
10. This initial
$90,000 is supporting KBA to deliver promotional initiatives aligned to
America’s Cup 2021, promoting events and activities in the precinct,
producing new/updated collateral and online content, and advertising
initiatives such as billboards.
Allocating the remaining
$50,000
11. The original
proposed purpose of the remaining $50,000 available was to promote safe and
welcoming spaces on Karangahape Road. Initiatives to respond to issues relating
to the Karangahape Road street community are being progressed through other
funding channels.
12. KBA have
submitted a proposal for $50,000 to support additional promotions and
destination marketing activity aimed at driving visitation to the precinct
(Attachment B). Specifically, the proposal includes:
· $35,000
to promote Karangahape Road as a hospitality destination - ‘Eat
Street’
· $15,000
to promote the precinct on completion of the current Streetscape Enhancement
construction project.
13. Karangahape
Road is an area that is experiencing the impacts not only of COVID-19 but also
significant disruption in the area, with both the Streetscape Enhancement and
City Rail Link construction projects underway. These initiatives will
contribute to fostering a vibrant city centre and supporting local businesses.
14. This
additional contribution to destination marketing activity will support KBA to
further enhance their portion of the city centre as a place to work, live,
visit and do business, and it aligns to the city centre targeted rate purposes
of enhancing the city centre environs and promoting the competitive advantages
of the city centre.
Tauākī whakaaweawe
āhuarangi
Climate impact statement
15. There are no
implications for climate change arising from the allocation of the destination
marketing budget.
16. In March
2020, the Planning Committee adopted the City Centre Masterplan 2020 which
includes the goal of a Zero-Emissions Area in the city centre by 2030. Features
of the Karangahape Road Streetscapes Enhancement project include a new cycleway
and improved public transport infrastructure, and therefore promotion of the
completed works will include encouragement about sustainable travel and
transport options to the precinct.
Ngā whakaaweawe me
ngā tirohanga a te rōpū Kaunihera
Council group impacts and views
17. KBA are
working collaboratively with Auckland Council, Auckland Transport and Auckland
Tourism, Events and Economic Development on the proposed initiatives. They also
collaborate with Auckland Emergency Management on business resilience
programmes.
Ngā whakaaweawe
ā-rohe me ngā tirohanga a te poari ā-rohe
Local impacts and local board views
18. The proposed
package will support the outcomes of the City Centre Masterplan, particularly:
· Outcome
5: Public life, by fostering a vibrant city centre, with safe and welcoming
spaces
· Outcome
10: Prosperous city centre, by growing resilience of local businesses
19. The
initiatives will also support Waitematā Local Board Plan 2017 outcomes
including:
· Outcome
1: inclusive communities that are vibrant, healthy and connected, by supporting
events, arts and culture and improving safety in the community
· Outcome
6: An innovative, productive and resilient economy, by strengthening small to
medium sized businesses.
Tauākī whakaaweawe
Māori
Māori impact statement
20. The Karangahape ridge was a significant route
for pre-colonial Maori and until recently was one of the few locations in the
city centre with a Te Reo Maori name. There are 14 iwi with recognised mana
whenua relationships to the area.
21. The Karangahape Road Streetscape Enhancement
project was delivered with participation from mana whenua representatives and a
cultural narrative is woven into aspects of the streetscape. Celebrations and
promotion of the new streetscape will be developed to reflect this.
Ngā ritenga
ā-pūtea
Financial implications
22. This proposal
can be funded from within the remaining available city centre targeted rate
budget endorsed by the advisory board in July 2020.
23. If this
proposal is endorsed by the advisory board, the $400,000 endorsed by the
advisory board to support the city centre to respond to the impacts of COVID-19
will be fully allocated.
Ngā raru tūpono me
ngā whakamaurutanga
Risks and mitigations
24. There is
significant investment and activity by local and central government agencies to
support businesses post-COVID-19 Care has been taken to avoid duplication or
over-resourcing of business support initiatives, instead responding to the
specific needs of the Auckland city centre and perceived gaps in the suite of
available assistance.
Ngā koringa ā-muri
Next steps
25. Subject to
endorsement by the advisory board, staff will negotiate the appropriate
agreement with Karangahape Road Business Association. KBA will report back on
the implementation of the proposed initiatives in their annual reporting to the
advisory board, due in July 2021.
Ngā tāpirihanga
Attachments
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No.
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Title
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Page
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a⇩
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Response to COVID-19 Final allocation package
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13
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b⇩
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Response to COVID-19 KBA proposal
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15
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Ngā kaihaina
Signatories
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Author
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Natalie Hansby – Manager Development Response
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Authoriser
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John Dunshea – Lead Officer Support
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